Work Sample
Type: Website
A website redesign for Ruthless Spine, a medical device company focused on surgical innovation. The existing website needed a stronger visual identity and a more engaging way to present the company’s products, including its RJB™ technology.
I redesigned and developed the website in WordPress, incorporating custom layouts, animations, hover interactions, and other visual elements that helped bring the brand to life. I also worked on responsive styling, contact forms, site performance, and SEO. A major focus was improving the site’s search visibility through keyword research and content optimization, particularly for topics related to spinal surgery.
WordPress, Elementor Pro, HTML, CSS, JavaScript, WPForms Pro, reCAPTCHA, SemRush SEO research tools, Google PageSpeed Insights, Google Analytics, Google Search Console.
Ghost Medical
Head of Web & Digital Marketing
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